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Tutorials

Getting Started with NewsbookLM

NewsbookLM is an AI-powered news intelligence platform built for digital marketing agencies. It watches the news on behalf of you and your clients, scores every article for relevance, and turns the results into a briefing you can read in minutes or hand straight to a client. You can run a one-off analysis whenever a question comes up, or set up an ongoing persona that delivers a fresh briefing to your inbox on a schedule. This tutorial walks through both, starting from a brand-new account.

Step 1: Create your account

Go to newsbooklm.com and sign up with your email or your Google account. Once you’re signed in, you’ll land on your dashboard. There’s nothing to configure yet — that happens in the next step.

Step 2: Complete onboarding

The first time you sign in, NewsbookLM walks you through a short setup. You’ll be asked to create your first persona — a saved profile that tells NewsbookLM what to watch for. A persona can represent a client (their brand, industry, and competitors) or a personal interest (a topic, hobby, or niche you follow). During onboarding you’ll fill in a name, pick a type (client or personal), and add a few keywords that describe what matters to that persona. You can skip onboarding and create a persona later from the Personas page, but doing it now means your first analysis is ready to run immediately.

Step 3: Run your first Quick Analysis

From the dashboard, open Quick Analysis. Quick Analysis is the fastest way to get a read on what’s happening right now, either using the persona you just created or by typing in a brand and industry on the spot. Select your persona from the dropdown, leave the date range on its default (the last 7 days), and click Generate Analysis. NewsbookLM fetches relevant articles, scores each one, and writes a summary using your selected briefing template.

Step 4: Read your first briefing

When the analysis finishes, you’ll see a results screen with the articles that were found, each tagged as relevant or not relevant, plus an AI-written summary structured around your briefing template’s sections (for example, an executive summary, key developments, and recommended actions). Skim the relevant articles first — they’re the ones worth your attention. The summary at the top is meant to be skimmed in under a minute; the article list below it is there if you want to dig into a specific story. Every analysis you run is automatically saved, so you can always find it again later on the Reports page.

Step 5: Set up a daily automated briefing

Once you trust the results, you don’t have to run analyses manually. Open your persona’s settings and turn on Automated Briefings. You can choose a cadence (daily, weekdays only, or weekly), pick a delivery time, and add the email addresses that should receive it. From then on, NewsbookLM runs the analysis for you and emails the briefing automatically — no need to log in. The full walkthrough is in How to Schedule an Automated Daily Briefing.

Next steps

You now have the basic loop: create a persona, run an analysis, read the briefing. From here, you can go deeper: